Monthly Archive:: May 2014

How to manage your outsourced graphic design team

How can a small business maximize the benefits of outsourcing graphic design? Open Access BPO, a call center in the Philippines, gives some tips for managing your outsourced design team effectively in order to

What you need to know about pay-per-click advertising

At present, the true competition of businesses in making their brands known happens online. Pay-per-click (PPC) advertising is a modern marketing tool used by companies to have better online presence. Open Access BPO, a

The benefits of integrating rich media in your advertisements

If you’re looking for an innovative and engaging way to market your products and services online, rich media advertising is the answer. In this article, Open Access BPO explores the many benefits that this

Common forms of rich media development used by advertising pros

In a vast market where there is a high competition among businesses with similar products and services, advertising and marketing strategies are your success tools in staying ahead of the online attention warfare. If

How to optimize Twitter’s new redesigned for better digital marketing

Unless you’ve been living under a rock these past few weeks, you may have heard about Twitter finally rolling out a major redesign for its profile pages. It was first rolled out as a